Marketing consultancy for purpose-driven brands
Good marketing starts with knowing “why”.
I help brands, creatives, and organisations stop guessing and start communicating with purpose – from the first strategic question to the last deliverable.
I’ve worked where complexity is the norm.
Before starting this practice, I spent seven years at the OECD – navigating institutional communication, coordinating international events, and managing projects that had to work across cultures, languages, and stakeholders. Before that, marketing at Casio France.
I hold a Master’s in International Marketing from Kedge Business School, and I have a profound expertise in sustainability marketing. One of my focuses is to help brands communicate their sustainability commitments without losing credibility.
Four ways I can help you move forward:
Marketing strategy
Before you create anything, you need to know where you stand – and where you’re actually going. I help you get clear on your positioning, your audience, and what you’re really saying before you say it at scale.
Digital growth
Visibility without direction is noise. I help you show up in the right places, with the right message, for the right people – and build the content and campaigns that actually move the needle.
Sustainability & Brand consulting
Saying you care about sustainability is easy. Being believed is harder. I help brands communicate their commitments in ways that are credible, specific, and genuinely differentiated – not just greenwashed.
Events & Institutional projects
Some of my most complex work has been in rooms where nothing can go wrong. I design and manage events and institutional initiatives that reflect the weight of what they carry – from brief to curtain call.
What working together can give you:
- A real strategy, not a recycled deck
- Grounded in your context, your audience
- Sustainability built in, not bolted on
- International perspective, local nuance
- From thinking to doing, all the way
Work with me:
Tell me about your project or challenge – I’ll get back to you quickly.